Using the Pantone color of the year to sell your house

2019 Pantone Color of the Year - mid year review

Living Coral

Every year Pantone predicts what the color of the year in design trends for the upcoming year. This announcement was made in late December. Most people check it, talk about it for a couple of days, then forget it.

As people are getting ready to list their homes for sale this time of year, I get asked for advice on everything from how to arrange furniture to what color of paint to paint a room. I keep up on the latest design trends so I can use that information in advising clients on matters of décor and home staging.

Pantone's official announcement image

From Pantone regarding their color this year:

“Vibrant, yet mellow PANTONE 16-1546 Living Coral embraces us with warmth and nourishment to provide comfort and buoyancy in our continually shifting environment.

In reaction to the onslaught of digital technology and social media increasingly embedding into daily life, we are seeking authentic and immersive experiences that enable connection and intimacy. Sociable and spirited, the engaging nature of PANTONE 16-1546 Living Coral welcomes and encourages lighthearted activity. Symbolizing our innate need for optimism and joyful pursuits, PANTONE 16-1546 Living Coral embodies our desire for playful expression.

Representing the fusion of modern life, PANTONE Living Coral is a nurturing color that appears in our natural surroundings and at the same time, displays a lively presence within social media.”

Read their full article here.

Last year’s color was ultraviolet and was perfect for table runners, accent pillows, and accent rugs.

This year’s color is complementary to neutral tones and can really make a small room like a bathroom or bonus room shine. Living Coral gives a natural feel with organic materials like granite and travertine. Pair it with living or cut flowers in a well lit area to bring out their natural beauty .

Nerding out on things like this is one of the many ways I strive to help my clients with all of their real estate needs.

Please call me if I can help you with anything real estate related.

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